The Mahindra Group said on Tuesday that its chairman Anand Mahindra was part of a group of 14 global CEOs endorsing an economic roadmap that seeks to “better build the economic system” rather than simply “rebuild” it from the crisis. of Covid-19.
Global CEOs include Ajay Banga (Mastercard), Alan Murray (Fortune Media), Dan Hendrix (Interface), Dylan Taylor (Voyager Space Holdings), Emmanuel Faber (Danone) and Feike Sijbesma (DSM).
The group also includes Frans van Houten (Philips), Dr. James Mwangi (Equity Bank), Jean-Paul Agon (L’Oréal), John Denton (ICC), Mike Doyle (Omnicom-Ketchum), Roberto Marques (Natura & Co .) and Stefan De Loecker (Beiersdorf).
The Coalition of Global Leaders represents companies with a combined annual revenue of over $ 100 billion and a combined global workforce of over 5 lakh.
“The goal of the roadmap is to create an inclusive and sustainable post-Covid-19 economy that benefits society, the planet and shareholders for generations to come,” the Mahindra group said in a statement.
In an open letter, the Group of 14 CEOs called on governments to accelerate such a transition by recognizing and supporting goal-oriented companies as the fourth emerging sector of the economy as the week of the week approaches. United Nations General Assembly in New York in September 2020, he added.
Commenting on the development, Mahindra said: “Today, more than ever, the world must be able to reimagine a new future. A future in which people can feel safe and protected. The initiative is launched by ‘Leaders’ on Purpose ‘is an effort to define the new environment. “
It provides an indispensable framework of aspiration, which has the power to change the language of business discourse and the way we view the future, he added.
“The philosophy of ‘Leaders on Purpose’ resonates deeply with Mahindra’s vision and has the potential to become a movement that will define the future for generations to come,” he said.
Inviting other companies and governments to join them, the 14 CEOs also provided a “practical roadmap for proactively rethinking corporate structures and government policies in developing a more supportive ecosystem for organizations that operate. in a new commercial logic “.
DSM Honorary President Feike Sijbesma said the private sector needs an integrated strategy and supportive ecosystem that incorporates more equity, less dependency, more focus on climate and sustainability , preparation and agility for uncertain times.
“We each have to think about the world around us, our role in it, our enormous potential and how we can help make it better together,” said Sijbesma.